Mission of "Travel More!" is to collect the best practices and promotion ideas in Russia and beyond, to inspire people go travel and to expose Russia for visitors from all around the world.
The competition is carried out with the support of the Government of the Russian Federation, the Ministry of Economic Development of the Russian Federation, the Autonomous Non-Profit Organization "National Priorities", the Roscongress and the Moscow International Festival of Advertisement "Red Apple" with the support of the Russian Communication Agencies Association’s expert members.
Promoting new travel destinations as well as tourism objects and offers launched no earlier than in 2020
Promotion of tourist routes and interregional travel projects
Promotion of culture, education and event tourism
Promotion of gastronomy and event tourism
Promotion of ecological tourism
Promotion of international tourism
Best communicating advertisement in promotion of tourism potential of a region
Special award by the Ministry of Economic Development of the Russian Federation
Special award by the Roscongress Foundation and the Autonomous Non-Profit Organization "National Priorities"
Special award by the Russian Communication Agencies Association for most creative campaign
— Theme development in a material, submitted to the Contest;
— Changes in development of touristic infrastructure of a Territory, increasing number of touristic routes and sightseeing programs in a Region;
— Availability of a marketing strategy for a Region development;
— Development of a unique visual / brand of a Region;
— Further development of touristic products quality — product marketing;
— Information presentation skills, creativity of a presentation, enforcing perception of the project content.
— Theme development in a material, submitted to the Contest;
— Development of touristic infrastructure of a Territory, number of touristic routes and sightseeing programs in a Region;
— Availability of travel agents, guides, travel routs and sightseeing programs’ Register;
— Technologies and scale of tourists’ attraction to the Territory (geography and number of tourists);
— Interaction between local touristic community when developing of regional touristic products;
— Availability of special regional programs for support of events in the field of travel routes and sightseeing programs development;
— Information presentation skills, creativity of a presentation, enforcing perception of the project content.
— Theme development in a material, submitted to the Contest;
— Number of travel routes and sightseeing programs in the field of culture-related tourism in a Region;
— Number of touristic events in a Region, calendar of touristic events;
— Technologies of tourists’ attraction and scale of audience involvement in culture-related tourism in a Region (geography and number of tourists);
— Interaction between representatives of local touristic community (travel agents, accommodation facilities, entertainment, public eating facilities, producers of touristic souvenirs) when implementing projects in the field of culture-related tourism;
— Availability of special regional programs for support of travel routes and sightseeing programs in the field of culture-related tourism;
— Development of a Territory’ touristic infrastructure, which support the development of culture-related tourism;
— Information presentation skills, creativity of a presentation, enforcing perception of the project content.
— Theme development in a material, submitted to the Contest;
— Quality of events, travel routes and sightseeing programs in the field of food and event tourism;
— Technologies of tourists’ attraction and scale of audience involvement (geography and number of tourists);
— Interaction with representatives of local touristic community (travel agents, accommodation facilities, entertainment, public eating facilities, producers of touristic souvenirs) when implementing projects in the field of food and event tourism;
— Availability of special regional programs for support of events in the field of food and event tourism;
— Development of production and usage of local foodstuff;
— Information presentation skills, creativity of a presentation, enforcing perception of the project content.
— Theme development in a material, submitted to the Contest;
— Number, relevancy and significancy of events, which are implemented on a Territory with the aim of development ecological and adventure tourism in a Region;
— Number of objects, touristic events, travel routes and sightseeing programs in the field of ecological and adventure tourism;
— Technologies of tourists’ attraction and scale of audience involvement in ecological and adventure tourism in a Region (geography and number of tourists);
— Interaction between representatives of local touristic community (travel agents, accommodation facilities, entertainment, public eating facilities, producers of touristic souvenirs) when implementing touristic projects in a Region;
— Development of touristic infrastructure on a Territory for development of ecological and adventure tourism;
— Information presentation skills, creativity of a presentation, enforcing perception of the project content.
— Theme development in a material, submitted to the Contest;
— Number, relevancy and significancy of events, which are implemented on a Territory with the aim of tourism promotion;
— Number of objects, touristic events, travel routes and sightseeing programs;
— Technologies of tourists’ attraction and scale of audience involvement;
— Development of touristic infrastructure on a Territory for tourism;
— Information presentation skills, creativity of a presentation, enforcing perception of the project content.